Your website is an important investment. You need it to deliver results. With Dimension6000 you are in the right place, and you are in safe hands.
If you can’t remember where you left your specs, or if you just want to call for a quick chat, we look forward to hearing from you. But we’ve also provided some information for you here, just in case you need it, to help guide your decision-making process as you consider your company’s home on the fascinating, evolving and revolutionary world wide web ...
Website design & development
These two key areas of expertise need to combine holistically to ensure a website works perfectly to deliver a fantastic user experience whilst also keeping the web gurus of Google happy.
Although every website requires multiple skill sets, there is a big difference between web design and web development, yet the two terms are often used interchangeably. They are actually two completely different processes that usually require two different professionals to ensure you get the most out of your website in both areas.
Let’s define the two:
Web design is the process of creating the look, feel, and branding of a website. It is the use of purposeful aesthetics, based on marketing psychology, wording, dynamic, direction, balance, shape and colour; it considers usability and functionality from the beginning to the end, and is ultimately the process of creating the overall look, feel and branding of your website.
Web development is the programming (data processing) of your website. This should be seen as building the engine of an automobile. Web development often refers to data driven websites but also refers to other automated features such as mail scripts. Web developers add the functionality to your website. This may be a shopping cart, registration system, or any other automated tasks you might have that, in most cases, require a database.
To find someone who is skilled at both is very difficult to do. In most cases, one person does the web design while another is tasked with the web development. Designers normally do not do programming and programmers are normally not graphic artists. Each requires enough work of its own.
We have both web designers AND web developers in a team that works to amalgamate their own expertise and create the best of all worlds for your finished project.
Your website must work for you
Think of your website as the very best employee you have ever had. At their desk 24 hours a day, all year round, promoting your company and its products to millions of potential customers. Never going home, no tea breaks and, if you use Dimension6000's coding experts, definitely no sick days!
Having some sort of web presence online isn’t actually that difficult, but you need to be more than another flashing billboard on the Vegas strip. Ensuring your site will generate traffic and work effectively and efficiently on behalf of your business requires a little more expertise and experience. Dimension6000's web developers will be ensuring your site quickly becomes a powerful part of your marketing strategy.
Most consumers start their search for products and services online, and in 2015 and beyond, your website must deliver a great customer experience or your business is never going to reach its potential.
The website must be responsive: accessible on different devices (i.e. tablets, smart phones as well as desktop computers). Apart from the obvious benefits, websites that are not responsive are now ranked lower on Google.
The code must be of a high quality and a modern standard otherwsie it adversely affects functionality, Google ranking and accessibility.
Content must be well structured, relevant to your brand, your service and your customers, and easy to understand.
Limit repetition of key words. There is a lot of SEO ‘advice’ out there. ‘Keyword stuffing’ refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site’s ranking in Google search results. Filling pages with keywords or numbers results in a negative user experience, and can harm your site’s ranking. Focus on creating useful, information-rich content that uses keywords appropriately and in context.
Social media is much more connected to SEO than you might think. After all, search engines simply seek to follow the behaviours and trends of real people. As search progresses, we’ll begin to see more and more social factors being incorporated into the ranking algorithms. And even now, there are many benefits social media offers SEO campaigns. Being active on social media now means getting ahead with SEO for tomorrow. SEO isn’t just about keyword research, optimizing page content, and building links anymore. You need to get social to achieve success. Online marketing initiatives are converging (especially search and social), and the more areas you can cover, the better results you’ll see in each.
What makes a good website?
6 essential features of a great website
Marketing and consumer behaviour has changed. You can now buy almost anything online and for most businesses, your website is your silent sales person working 24/7 to generate leads and sales. In fact, most consumers start their search for products and services online and in 2015 your website must deliver a great customer experience or your business is never going to reach its potential.
So, is your website driving plenty of traffic and customers? If not, let’s look at six essential features your site needs to have to win new business.
How can we help?
Web development and hosting has been one of Dimension6000’s core strengths from the beginning. We have a strong track record of developing interactive websites using all the latest software platforms and technology, such as ...
- PHP 5+
- CS3 and HTML 5
- Responsive UI design
- Jquery 1.11.3
- AngularJS (Not required but useful)
- Linux server management
- Custom hosting packages
Need to speak to a human being?
All of our staff work in-house. Therefore, as a client you will not be waiting to hear from someone on the other side of the world, nor will you be waiting for freelancers to finish gaming, nor for students to pop back from their gap year in Thailand! We will all be working closely with you, and be there for you when you need us, from concept to completion. And beyond.